With each website that Element Engage provides hosting for, we provide an email report detailing your current website’s traffic statistics using the StatCounter service. This is generally sent each week, but can be sent daily or monthly as well. These reports are critical for website owners and managers to know what their websites traffic is, and the visitors it consists of. Although we cannot know who specifically is visiting our site from these stats, we can still learn a lot about them. Heres a breakdown of what everything means. The examples are from an older version of the Minnesota Fishing Hall of Fames website. Continue reading Web Analytics Explained – Understanding Your Website’s Effectiveness
In my last post, I discussed whether a Content Management System was right for you. This time were going to go over a few different types of systems. There are many on the market, ranging from enterprise level systems costing tens of thousands of dollars to open source systems with no purchase cost at all. With each increase in cost, whether its software or implementation, there is an associate cost in ongoing maintenance and time involved in learning the system. For this article Im going to stick to three of the most common open source solutions, plus one commercial product that is not quite a full fledged CMS, but can fit the bill in many situations.
Content Management Systems (CMS) are becoming an increasingly popular foundation for modern websites. In its basic form, a CMS simply allows you, the non-techy website manager, to add and change the content on your website yourself. This eliminates the need to pay for and wait for your skilled web person to make routine changes.
Being the aforementioned skilled web person myself, you may be thinking that I might tend to discourage the use of a CMS with my clients. Wouldnt I want to do the work? That is far from the case. A client that chooses to use a CMS will have a more active and successful website than one who relies on me to make the simple changes, mainly because there are no worries about how much it will cost or how long it will take to get done. They have full control to do as much as they want whenever they want to.